

Miracle-Gro is a leading gardening brand dedicated to helping people grow healthier, more vibrant plants. Known for its innovative plant nutrition products, Miracle-Gro empowers gardeners of all experience levels to achieve beautiful, thriving gardens both indoors and out. They were looking to make their products more accessible to a new generation of gardeners, and tasked us with removing the hurdles of getting into gardening.













Design Lead:
Erin Dameron
Design Team:
Alison Dyer, Nick Humbel, Mona Monahan, Hayley Peterson, Michael Zamojcin
Account Team:
Cristina Balboa, Gerard Vasco
Photography:
Ted Cavanaugh